Pfizer R&D – Case Study – Presented at Front End Innovation Vienna, Jan 2008
Posted by markturrell on February 13, 2008
Pfizer R&D – Case Study – Presented at Front End Innovation Vienna, Jan 2008Dr Rob Spencer presented Pfizer’s use of Idea Central in the R&D group. Their ‘Idea Farm’, as our application is known internally, has been used over 140 times in the last two years. Dr Spencer described 16 case studies, highlighting the tremendous benefits our software has brought to Pfizer.
